- Settore residenziale
- Parcheggi + Parcheggi multipiano + Parcheggi sotterranei
- Edifici adibiti ad uffici
- Strutture di ricezione turistica + Gastronomia
- Hotel + Ostelli
- Centri commerciali
- Urban Planning
- Sviluppo urbanistico
- Berlin, Germania
How do you want to live in the future?
Three towers of gold, silver, and bronze and three diagonally shaped city blocks make up THE:SQUARE3, a new mixed use development inspired by sport that revitalises a unique urban quarter in Berlin. The project is just nine minutes from Alexanderplatz, the very heart of Berlin, and located near Europe’s largest urban nature reserve and a sports hot spot.
The surrounding urban fabric of the site is diverse and fragmented at present. The Sportsforum fields, some turn of the century buildings, modern era housing blocks and a parking lot. The design responds by reformulating existing typologies to adapt to the various scales, relating to both 19th century and 20th century buildings as well as to the open space and the urban streetscape. This results in the clustering of the high-rise towers and in the landscaped articulation of the roofs of the residential blocks. The new massing corresponds to the themes of life - nature - sport creating boundaries and views between old and new parts. It ties old and new together on many levels, programmatic as well as urban and architecturally.
The mixed-use concept is perfectly adapted and related to the nearby environment. It adds significant value to the quality of life and to German sports and sports in general. It reflects the local centre of excellence for high-performance sport, promotes local, national and global sports, generating positive social, health and economic benefits to the area. The architecture is forward looking and dynamic. It is less an expression of traditional facade grids or materials but rather one of the next stage of development in a dynamic, global city that respects traditions but combines different stages of its history with new possibilities.
The building structure is concrete and the tower cladding is metal to achieve the shimmering effect related to the sports podium concept. The facades have a metal structure with vertical green on the lower levels to relate the buildings into the green park landscape of the Sportsforum. The roofs of the apartment blocks are metal clad with a light colour to reduce the effect of urban overheating.
THE:SQUARE3 is one of four projects shortlisted in the prestigious 2013 MIPIM real estate awards in the Futura category.
“This recognition confirms our belief that by unifying the essentials of living - work, habitation, education, health, leisure – we will enhance the quality of life and community”. Previous winners of MIPIM include the DaimlerChrysler development Potsdamer Platz (1999) and the new Reichstag (2000, special jury price).
Dirk Moritz, Managing Director, Moritz Gruppe GmbH Tobias Wallisser, Director, LAVA.
210 childcare spaces, 1,000 apartments, 100,000 sqm for offices/retail/commercial. One medical and research centre, sports hotel and hospitality, including a sports-oriented shopping mall. Social and education facilities, some of them specialised in sports education. Parking concept with multi-storey carparks
€ 450 million investment
due to start in 2014 and be completed in 201
Project Development and Management
Moritz Gruppe GmbH Project Concept: Dirk Moritz / Moritz Gruppe GmbH
LAVA (Design and Visualisation)
Sales / Marketing
Moritz Gruppe GmbH